Food Advertising

Open Ended

Turn to Talk and then Report: Why do you think media has such a strong influence on the food choices people make today?

Multiple Choice

Which of the following is a reason why advertising techniques are important in influencing food choices?

• They help companies sell more products

• They make food healthier

• They reduce the cost of food

• They eliminate unhealthy options

Multiple Choice

Which of the following is NOT an example of media used to deliver information to the public?

• TV

• Radio

• Social media

• Textbook

Open Ended

Turn to Talk and then Report: Based on the definition of advertising and media, how do companies use media to influence what people buy?

Open Ended

Turn to Talk and then Report: Can you think of any food advertisements that you have recently seen? Think about the company, product and form of advertisement. Did the ad make you want to buy the product?

Fill in the Blanks

Food advertisements for unhealthy foods are often targeted at

and teenagers.

Multiple Select

Which colours are commonly used in advertising to capture the attention of youth?

• Red

• Yellow

• Green

• Blue

Open Ended

Turn to Talk and then Report: Why do you think companies might use cartoon mascots to catch their audience's attention?

Multiple Choice

Which advertising technique involves using catchy phrases or jingles to help us remember a product?

• Celebrity Endorsements

• Appealing to Emotions

• Catchy Slogans and Jingles

• Leaving out Information

Multiple Choice

Which of the following are ways advertisers appeal to emotions when promoting food products?

• Using cartoon mascots

• Showing people having fun with friends

• Highlighting nutrition facts

• Using catchy slogans

Fill in the Blanks

A company may pay famous athletes or influencers to promote their product. This advertising technique is called

.

Open Ended

Turn to Talk and then Report: Why is it important to be able to read and analyze a food label when viewing advertisements?

Multiple Choice

Advertisements can make us crave food even if we aren't hungry. What is one way this can impact our food choices?

• We only eat when we are hungry

• We ignore advertisements completely

• We may feel peer pressured to eat certain foods

• We always choose the healthiest option

Open Ended

Turn to Talk and then Report: If you were watching TV, you would likely see a lot more advertisements for unhealthy food than healthy food, like fruits and vegetables. Why do you think that might be?

Multiple Choice

Which of the following is a reason why unhealthy and processed foods are advertised more than healthy foods?

• They are cheaper to make and have a longer shelf life.

• They taste better than healthy foods.

• They are always healthier than fresh foods.

• They are only sold in restaurants.

Open Ended

How do food ads and media influence our perception of body image?

Fill in the Blanks

It is much more important to eat for

rather than appearance.

Multiple Select

Which of the following are good questions to ask yourself before allowing the media to convince you of a purchase?

• Who is this ad for?

• Is this food item as good as it seems or were they leaving out important details?

• Is this food item going to make my body feel good?

• Is this food item free of cost?

Multiple Choice

Media can influence our food choices in several ways. Which of the following is NOT a common technique used in food advertising?

• Celebrity endorsements

• Nutritional education

• Bright colors and catchy jingles

• Limited-time offers

Open Ended

Reflecting on today's lesson about media influences on food choice, what is one way you think advertising could affect your own food decisions?

Open Ended

Reflecting on the presentation, how can media influence your food choices, and what steps can you take to ensure you make the right food decisions for yourself?