R068 3.3 Choosing one Design

Multiple Choice

Why is it important to use customer profiles and market research when designing a product like a burger?

• To ensure the design meets customer needs and preferences

• To make the design process faster

• To reduce the cost of production

• To avoid using creative techniques

Multiple Choice

Which resources can help you decide on one design idea?

• Mood board, mind map, sketches

• Only market research

• Only product sketches

• Only design mix

Multiple Select

Which types of data do you need to mention when writing about your product designs? (pick 2)

• Primary Research

• Secondary Resarch

• Quantivitive Data

• Qualitiative Data

Open Ended

Explain how market research and design mix can influence your choice of a final design.

Multiple Select

Which of the following are ways you can visually generate ideas for your design?

• Creating a mood board

• Conducting a focus group

• Making a mind map

• Using only written notes

Fill in the Blank

A comprehensive description of how the ___ and market research findings have informed one of the designs is required for top marks.

Open Ended

For one of your design ideas, describe how you have used your design mix and market research findings to inform the design.

Open Ended

Reflecting on Task 3, how did your customer profile and market research findings influence your burger design proposal?