"Sneaky Supermarket Spies"

"Sneaky Supermarket Spies"

KG - University

9 Qs

quiz-placeholder

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"Sneaky Supermarket Spies"

"Sneaky Supermarket Spies"

Assessment

Quiz

English

KG - University

Hard

Used 475+ times

FREE Resource

9 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

44) Which sentence indicates that strategies used by supermarkets are effective?
Americans spend about 1.5 billion dollars a day on groceries, but supermarkets and grocery stores want shoppers to spend even more.
While the customer is trying to spend the shortest amount of time and the least amount of money while shopping, the supermarket is trying to encourage the shopper to do the opposite.
A typical grocery store has about 50,000 products to sell to customers.
A study by a food marketing group showed that about 60% of the items bought at the supermarket were not on the customer’s original list.

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

45) The information in the text box suggests that tracking technologies can —
increase consumers’ dependence on technology
offer both advantages and disadvantages to consumers
encourage consumers to use technology in other ways
give consumers more opportunities to access their own personal data

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

46) Which of these is an assertion rather than a fact?
Grocery stores have found creative and clever methods to make sure that shoppers buymore of these products.
Some stores use heat maps to track which aisles customers linger in, looking at products.
Many grocers feature chopped or shredded vegetables in their produce departments.
This device alerts customers to sales as they walk by or scan certain products.

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

47) Which idea is supported by the information in paragraph 3?
Supermarkets plan to distribute handheld self-checkout devices to customers in the future.
Monitoring customers allows supermarkets to make more profitable decisions.
Technology has helped reduce the time a customer spends in the supermarket.
Using a supermarket discount card is the most effective way to find an item on sale.

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

48) What are paragraphs 4 and 5 mainly about?
The reason companies request a particular space to display their products in asupermarket
The products that are the most profitable for the supermarket to sell
The different designs used by supermarkets to keep their products organized
The specific techniques used by supermarkets to encourage people to purchase moreproducts

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

49) The latin word expedire, meaning "to be useful," helps the reader understand that the word "expediency" in paragraph 5 means - 
convenience
controversy
significance
permanence

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

50) Based on the information in the selection, how can customers benefit from being tracked by technology?
They can purchase different varieties of the products they usually buy.
They can be made aware of offers and promotions specific to their needs.
They can find out which products at the supermarket are the most popular.
They can look up which products they have purchased before.

8.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

51) Which sentence relates to the information in the text box following paragraph 2?
The products at the end of an aisle are more likely to be sold, so items that are close to expiring or that need to sell quickly are often placed there.
Many stores provide discount cards that not only offer reduced prices to shoppers but also can electronically track products that customers purchase.
Store owners know that milk and eggs are common items on many grocery lists, so these items should be at the front of the store, right?
Sights and smells are also powerful and persuasive tools.

9.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

52) Based on information in the selection, the reader can infer that an “informed customer” will most likely —
spend a long time in the supermarket
compare all the brands of a needed item
stay focused on purchasing only needed items
purchase only products that are on sale

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