Persuasion Techniques Quiz

-A statement suggesting that everyone is using a specific product and you should too!
-Being in the group makes you feel secure.

• Name Calling
• Snob Appeal
• Bandwagon
• Testimonial 

Facebook, Twitter, Instagram, Youtube, etc. were aided mainly by which technique?

• Plain Folks
• Loaded Words
• Card Stacking 
• Bandwagon 

McDonalds saying they have served "99 Billion Meals" would be an example of which type of advertising 

• Card Stacking
• Snob Appeal
• Name Calling
• Bandwagon 

-Words that make you feel strongly about someone or something (fear, desire for success, excitement, being part of a group) 

• Name Calling
• Loaded Words
• Plain Folks
• Misuse of Statistics

-Words that "glitter" but give no details about the product

• Name Calling
• Plain Folks
• Misuse of Statistics
• Glittering Generalities/Loaded Words

An advertisement for a daycare shows a happy baby surrounded by statements like "Loving, caring workers" "Ultra Safe" "Caring/Qualified"

• Loaded Words/Glittering Generalities
• Snob Appeal
• Plain Folks
• Testimonial 

-A well-known person or a previous customer supports a product or service

• Testimonial
• Bandwagon
• Plain Folks
• Card Stacking 

In a commercial a group of famous musicians sit around a campfire and talk about how much they love to drink Sprite because "it is so tasty." This would be an example of which persuasion technique?

• Name Calling
• Card Stacking
• Bandwagon
• Testimonial 

In a commercial a customer talks about how a medication finally cured his back pain. What type of persuasion technique is this?

• Snob Appeal
• Bandwagon
• Plain Folks
• Testimonial 

-Used to incite fears and arouse prejudices in the viewers with the idea that the bad names will cause people to construct a negative opinion about a group or product. This technique is used more often in politics than advertising. 

• Name Calling
• Testimonial
• Misuse of Statistics
• Plain Folks