Empathy Map, Customer Segment, and Value Proposition

The intellectual identification with the feelings, thoughts or attitudes of another is called:

• Social value
• Customer segments
• Empathy
• All of the options

In this step of the empathy map creation, you need to define who are your customers and your beneficiaries:

• Humanizing
• Empathizing
• Segmenting
• Validating

The business models define the different groups of people or organizations you aim to reach and serve.

• True
• False

In this step of the empathy map creation, you need to ask the 6 questions about your customer segment (what they think, what they see and hear, etc.).

• Humanizing
• Empathizing
• Segmenting
• Validating

The Value Proposition considers mainly two blocks: Value Proposition and Customer Segment

• True
• False

They describe an important issue your customers are trying to solve (tasks, problems, or needs to satisfy)

• Customer pains
• Customer jobs
• Customer gains

In this part of the Value Proposition Canvas, you list all the things your value proposition is built around.

• Products and services
• Customer pains
• Pain relievers

These are the customer jobs in which customers seek emotional state, such as feeling good, secure, having peace of mind, etc.

• Functional jobs
• Personal jobs
• Social jobs
• Support jobs

Problem - solution fit occurs when:

• The market validates that my problem-solution adapts to its needs. 
• Products create customer gains.
• The value proposition adapts to the client profile.
• None of the previous options.

All the negative emotions and undesired costs, situations and risk which the customer could experience before, during and after getting a job done are called:

• Customer pains
• Functional jobs
• Outcomes and benefits
• Unexpected gains