Interper. Communication, Career Prep, & Consum. Dec. Making
Specialty
8th - 9th Grade
Used 14+ times
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33 questions
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1.
MULTIPLE CHOICE QUESTION
1 min • 1 pt
Advertisements want you to:
2.
MULTIPLE CHOICE QUESTION
2 mins • 1 pt
how many steps are there to the consumer decision making process?
3.
MULTIPLE CHOICE QUESTION
2 mins • 1 pt
testimonials
repetition
glittering generalities
emotional appeals
4.
MULTIPLE CHOICE QUESTION
2 mins • 1 pt
emotional appeals
testimonials
plain folks
repetition
5.
MULTIPLE CHOICE QUESTION
2 mins • 1 pt
A commercial about abandoned animals needing a shelter of a forever home. They ask for a small donation to help these struggling animals.
Transfer
Emotional Appeal
Testimonial
Bandwagon
6.
MULTIPLE CHOICE QUESTION
2 mins • 1 pt
Michael Jordan promoting Nike Shoes while informing the viewer how they increase performance by making you jump higher.
Testimonial
Emotional Appeal
Bandwagon
Fear
7.
MULTIPLE CHOICE QUESTION
2 mins • 1 pt
A professional tennis player explaining how this new racket on the market has improved their game stats.
Fear
Emotional Appeal
Testimonial
Plain Folks
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