SEMI 1.03, 1.04, 1.05

SEMI 1.03, 1.04, 1.05

8th - 12th Grade

11 Qs

quiz-placeholder

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SEMI 1.03, 1.04, 1.05

SEMI 1.03, 1.04, 1.05

Assessment

Quiz

Other

8th - 12th Grade

Practice Problem

Easy

Created by

Phyllis Moore

Used 145+ times

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11 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which marketing activities involve writing press releases and organizing news conferences for a sports organization? 

Advertising 
Media relations

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

A person responsible for matching up corporations with events that reach his or her target market has a career in which area? 

Sponsorship management
Advertising sales

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

For a sports organization, which marketing activities involve responsibility for licensing activities? 

Merchandising 
 Sales 

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What are most sports or event products classified as?

A combination of goods and services
Pure goods

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

A high school basketball team participated in the state championship game last year. It did not participate in the play-off games this year. This is an example of which sports or event product? A

Inconsistent
Perishable

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Over the years, Wrigley Field has earned a reputation as one of the best places to watch a Major League Baseball game. What does this branding exemplify? 

Image
Image extension

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Approximately 85% of season ticket holders for a sports organization live or work within two hours of the home playing field of the team. What factor motivates the decision to buy season tickets?

The design and layout of the venue
The geographic location of the stadium 

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