What is the definition of target audience?

• A group of people that an advertisement is aimed at.
• A group of people that might be interested in joining a certain club.
• A group advertisements aimed toward a certain group of students.
• People that shop at Target.

Tags

CCSS.RI.6.5

CCSS.RI.6.8

CCSS.RI.7.5

CCSS.RI.7.8

CCSS.RI.8.8

Advertisements trying to make people connect with their ads by using sadness, fear, humor, worry, and the need to belong/fit in.

• Glittering Generalities
• Bandwagon
• Appeal to Emotion
• Name Calling

Tags

CCSS.RI.5.8

CCSS.RI.6.5

CCSS.RI.6.8

CCSS.RI.7.5

CCSS.RI.7.8

A technique in advertising where a celebrity or famous person says they use or enjoy a certain product or service.

• Bandwagon
• Testimonal
• Appeal to Snobbery
• Celebrity spokesperson

Tags

CCSS.RI.5.8

CCSS.RI.6.5

CCSS.RI.6.8

CCSS.RI.7.5

CCSS.RI.7.8

A technique in advertising when an average, everyday person says they use or enjoy a product or service.

• Appeal to Plain Folk
• Bandwagon
• Testimonial
• Glittering Generalities

Tags

CCSS.RI.5.5

CCSS.RI.6.5

CCSS.RI.6.8

CCSS.RI.7.5

CCSS.RI.7.8

To convince someone to do or think something.

• Persuade
• Discourage
• Personification
• Dissuade

Tags

CCSS.RI.5.5

CCSS.RI.6.5

CCSS.RI.6.8

CCSS.RI.7.5

CCSS.RI.7.8

Websites, magazines, news, games, tv shows, and advertisements are all types of

• Illustrations
• Social Networks
• Media
• Technology

Tags

CCSS.RI.6.7

CCSS.SL.6.2

What is most likely the message of this advertisement?

• If you drink Coke Zero you will become a man.
• Coke Zero helps you be elegant, brave and charming.
• Coke Zero is for secret agents like 007

Tags

CCSS.RI.6.5

CCSS.RI.6.8

CCSS.RI.7.5

CCSS.RI.7.8

CCSS.RI.8.8

Which persuasive technique is being used?

• Appeal to Snobbery
• Testimonial
• Bandwagon
• Appeal to Emotion

Tags

CCSS.RI.6.5

CCSS.RI.6.8

CCSS.RI.7.5

CCSS.RI.7.8

CCSS.RI.8.8

Who is the target audience for this ad?

• Parents
• Kids
• Anyone
• Business Owners

Tags

CCSS.RI.6.5

CCSS.RI.6.8

CCSS.RI.7.5

CCSS.RI.7.8

CCSS.RI.8.5

Which persuasive technique is being used?

• Bandwagon
• Celebrity Spokesperson
• Appeal to Plain Folk
• Name Calling

Tags

CCSS.RI.5.8

CCSS.RI.6.5

CCSS.RI.6.8

CCSS.RI.7.5

CCSS.RI.7.8