Chapter 13 Planning and Organizing - PBM

In order to be effective, a business plan should always be in writing.

• True
• False

The top managers in a business are involved in planning, but first-level managers such as supervisors are not.

• True
• False

Effective planning is less important to the success of a business than other management functions, such as organizing, implementing, and controlling.

• True
• False

Operational planning is short-term planning that identifies specific activities for each area of the business

• True
• False

The results of strategic planning are goals and strategies that guide the entire business.

• True
• False

A SWOT analysis involves internal strengths and weaknesses and external opportunities and threats.

• True
• False

Most of the operational planning in a business is the responsibility of middle-level managers and supervisors.

• True
• False

A mission statement is a short, specific statement of the purpose and direction of the business

• True
• False

Goals are the results a business expects to achieve.

• True
• False

Goals should be stated in broad, non-specific language to make them easier to reach.

• True
• False