Sports Marketing II Objective 1 (Part 2)

Sports Marketing II Objective 1 (Part 2)

9th - 12th Grade

23 Qs

quiz-placeholder

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Sports Marketing II Objective 1 (Part 2)

Sports Marketing II Objective 1 (Part 2)

Assessment

Quiz

Life Skills

9th - 12th Grade

Medium

Created by

Lisa Houser

Used 104+ times

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23 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What part of a marketing-research report would be mentioned only briefly in an oral presentation?
Research methods
Relevant information
Pertinent data
Research findings

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

An effective method of presenting complex report findings and recommendations to a large group of managers involves the use of
scientific data.
computer software
informal outlines.
handmade graphics.

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

An effective technique to use when giving an oral presentation of report findings and recommendations is to keep the presentation
relatively simple
technically oriented.
free from detail.
on a complex level.

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which of the following is a characteristic of an effective marketing report:
Explains role of executive management
Contains names of contributing editors
Provides industry review information
Answers specific research questions

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Copies of questionnaires, interview forms, and other technical documents are often included in what part of a marketing report?
Analysis
Introduction
Summary
Appendix

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

The main portion of a marketing report that explains the research findings should include
summaries and recommendations
technical appendixes and indexes
data-collection procedures.
supporting tables and graphs.

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

One of the main portions of a marketing report describes the research methods and the
industry review standards
data collection procedures
technical terminology.
consulting expenses.

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