The Retail Store

To attract customers, the retailers place merchandise near the entrance of the store or department

• Outstanding merchandise forward
• Best merchandise forward
• Terrific merchandise forward
• Premium merchandise forward

Enhances the merchandise that is being displayed.  These types of props can be used in unexpected ways to attract customer attention.

• Display props
• Decorative props
• Functional display props
• Institutional display

A presentation of merchandise to attract customers so they will examine merchandise.

• Exhibit
• Demonstration
• Display
• Presentation

Quantities of small merchandise placed in bins or baskets

• Junking
• Heaping
• Piling
• Dumping

This consists of the first three things a customer sees when approaching the store.

• Outdoor store design
• Exterior store design
• External store design
• Doorway store design

Can be permanent or movable store furnishings that hold or display merchandise

• Equipment
• Fixtures
• Racks
• Displays

The space design should encourage customers to browse and feel comfortable and still be consistent with the store image.

• Innermost store design
• Internal store design
• Interior store design
• Inward store design

Merchandise is hung on hooks usually attached to the walls of the retail store.

• Hooking
• Holding
• Pegging
• Racking

The arrangement of the store's merchandise, fixtures, and equipment.

• Store blueprint
• Store layout
• Store design
• Store organization

The integrated look of the entire store and is composed of all the visual aspects of a store.

• Visual merchandising
• Observable merchandising
• Viewable merchandising
• Optical merchandising