Rhetoric in Advertising

Which rhetorical appeal is being used in this ad?

• ethos
• pathos
• logos
• celebrity

When answering short extended response questions, we use the E in RACE to remind us to... 

• Explain how the evidence supports your answer
• Explain how the audience supports your answer
• Explain how the question supports your answer
• Explain how your answer supports your answer

Type of appeal:
"By donating fifty cents a day...your child can have clean drinking water..."

• ethos
• pathos
• logos
• sad...

Tags

CCSS.RI.9-10.5

CCSS.RI.11-12.5

Type of appeal: Nearly 25% of all car accidents are caused by drivers using a cell phone while driving.

• ethos
• pathos
• logos
• everyday

Tags

CCSS.RI.9-10.5

CCSS.RI.11-12.5

Which of these Rhetorical Devices does this best represent?

• Ethos
• Pathos
• Logos
• Nosotros

Tags

CCSS.RI.9-10.5

CCSS.RI.11-12.5

Which of these Rhetorical Devices does this best represent?

• Ethos
• Logos
• Pathos

Tags

CCSS.RI.9-10.5

CCSS.RI.11-12.5

Which Rhetorical Device is associated with this image?

• Ethos
• Logos
• Pathos

Tags

CCSS.RI.9-10.5

CCSS.RI.11-12.5

Which Rhetorical Device is associated with this image?

• Ethos
• Logos
• Pathos

Tags

CCSS.RI.9-10.5

CCSS.RI.11-12.5

When answering short extended response question, we use the A in RACE to remind us to... 

• answer the evidence
• answer the question
• answer the teacher response

If an ad claimed:  "35 people drank this diet soda, and 33 of them subsequently lost weight," the ad is using...

• Ethos
• Pathos
• Logos
• Allusion

Tags

CCSS.RI.9-10.5

CCSS.RI.11-12.5