Propaganda/Persuasion

A body of ideas or attitudes promoted in order to influence a point of view

• propaganda
• marketing
• advertising
• voice over

An opinion held before there is a reason for it; prejudice

• marketing
• Bias
• propaganda
• glittering generalities

"Just Do It" by Nike is an example of a ...

• Marketing Strategy
• Faulty Reasoning
• Slogan
• Repetition 

The art of swaying others' feelings, beliefs, or actions...

• faulty reasoning
• slogan
• persuasion
• ethos

uses people who are experts; appeal to authority

• persuasion
• faulty reasoning
• pathos
• ethos

"But Mom, everyone else is going to the movies".... this is an example of 

• repitition
• glittering generalities
• plain folks
• bandwagon

using negative labels for political opponents or competitors

• repetition
• glittering generality
• Name calling
• hasty generalization

the specific evidence the authors uses to help prove the claims/reasons

• propaganda
• Support
• reasons
• plain folks

Shows typical American families using the product

• plain folks
• bias
• propaganda
• reason

Kevin Durant and Dwanye Wade promoting Gatorade 

• Transfer
• Bias
• Propaganda
• Support