Standard 2.01 Selling Quiz

Through sales, products are transferred to consumers who can then use them. This is an example of which role of selling?

• Increasing product variety

• Adding Utility

• Promoting competition

• Affecting employment

Which type of information should employees be able to locate in their company’s employee handbook?

• The company’s annual report

• The company’s list of current job openings

• The number of vacation days that an employee has taken

• The use of company property

___________________ is an example of the type of information concerning policies and procedures an employee will find in an internal business report?

• Customer Profiles

• New personnel regulations

• Industry research data

• Former local competitors

In order to be successful, a sales person must :

• Always attempt to sell related merchandise

• Ask management to limit the number of brands

• Learn the features unique to the brands she or he sells

• Describe the disadvantages of competing brands

Using selling to satisfy customers' needs or desires should ensure that the salesperson and the business will both benefit over time from which action or actions?

• Quick profits

• Brand Loyal consumers who provide repeat business

• Increased returns

• Added utility

What is selling ?

• It's one of the elements of the Marketing Mix

• Selling involves indirect distributiion

• A marketing function that involves determining a customers wants and needs

• It involves only tangible products

Sarah works in the women’s clothing department of a large department store. She noticed a regular customer inspecting an summer dress. As she approached the customer, she said, “Good morning, Mrs. Rivers, that dress would look beautiful on you!” What method of initial approach is Sarah using?

• merchandise approach
• service approach
• greeting approach
• suggestion selling

By having good _____________________, the salesperson can educate the customer about the product.

• personality skills
• product knowledge
• character traits
• people skills

What is the name of this class?

• Accounting

• Entrepreneurship

• Internship

• Marketing

Through sales, products are transferred to consumers who can then use them. This is an example of which role of selling?

• Increasing product variety
• Promoting competition
• Affecting employment
• Adding utility