Marketing Management 3.01-3.04

Marketing Management 3.01-3.04

Assessment

Assessment

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9th - 12th Grade

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15 questions

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1.

MULTIPLE CHOICE

1 min • 1 pt

What should an employee do if a coworker is spreading malicious gossip about another worker?

2.

MULTIPLE CHOICE

1 min • 1 pt

What is the advantage to a business of having its employees generate product ideas as a group?

3.

MULTIPLE CHOICE

1 min • 1 pt

Real market opportunity occurs during which situation?

4.

MULTIPLE CHOICE

30 sec • 1 pt

Which is a source a business often consider when generating product ideas?

5.

MULTIPLE CHOICE

30 sec • 1 pt

Which employee is a good source for obtaining new product ideas because he or she is in contact with customers on an ongoing basis?

6.

MULTIPLE CHOICE

30 sec • 1 pt

To generate innovative product ideas, a business often performs which activity?

7.

MULTIPLE CHOICE

30 sec • 1 pt

Which is a situation for a business to plan its budget carefully?

8.

MULTIPLE CHOICE

30 sec • 1 pt

Why would a business use its budget to estimate income?

9.

MULTIPLE CHOICE

30 sec • 1 pt

What type of negotiating style often involves a no-compromise attitude?

10.

MULTIPLE CHOICE

30 sec • 1 pt

Why is it often considered unethical to gossip?

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