Marketing

Which answer best describes "Marketing"?

• Is the process of creating, fabricating and developing a product.

• Is the process of eliminating aspects of a project that do not have relevance any longer.

• Is the process of creating, promoting and presenting a product or service to meet the wants and needs of consumers.

Trading is a function Marketing?

• True

• False

Relationship Marketing means to go into business with a family member?

• True

• False

The four P's of Marketing are

• People, Place, Promotion, Pricing

• Product, Place, Price, Promotion

• Product, Placement, Posting

What is a Break Even Point?

• The point at which a score is tied

• The point where the surf breaks?

• The point at which total revenues, or sales equal total costs and expenses.

You do not need to conduct Market Research if you have a terrific product?

• True

• False

Target Marketing helps companies focus on the people most likely to use their goods or products.

• True

• False

Demographics are not important to most Manufacturers?

• True

• False

What best describes a "test Market" for a product?

• To offer a product to everyone everywhere.

• To offer a product to a different country for testing.

• To offer a product to only a limited MArket to ensure product success.

How many steps are there in Product Development?

• 7

• 6

• 8