Adv. Entrepreneurship Final Study Guide 2018

A company’s sale of their product is an example of cost structure

• True

• False

Instagram’s coding and engineering of the application to allow photos to be edited by users is an example of cost structure

• True

• False

A company’s sale of their product is an example of revenue streams

• True

• False

An example of a channel for Bucketfeet would be various retail stores.

• True

• False

An example of a channel for Instagram would be through the Today Show

• True

• False

An example of a customer relationship for a company would be through social media

• True

• False

An example of a customer relationship for a company would be through various retail stores

• True

• False

The process of dividing an audience into smaller groups based on similar characteristics is called customer segments

• True

• False

The formula for Coca Cola is considered a utility patent.

• True

• False

Once disclosed by the owner, a trade secret is free to be copied.

• True

• False