Sports - Chapter 1 - The World of Marketing

Sports - Chapter 1 - The World of Marketing

10th - 12th Grade

32 Qs

quiz-placeholder

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Sports - Chapter 1 - The World of Marketing

Sports - Chapter 1 - The World of Marketing

Assessment

Quiz

Business

10th - 12th Grade

Hard

Created by

Melissa Talley

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32 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

The process of developing, promoting, & distributing products to satisfy customers wants & needs.

merchandising

marketing

planning

promotion

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

The idea that organizations need to satisfy their customers while also trying to reach their organization's goals.

4Ps

blend

production era

marketing concept

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Consists of potential customers with shared needs who have the desire and the ability to buy a product.

sales force

economy

market

demographics

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Occur when people experience a lack of basic necessities such as food, clothing, or shelter.

wants

needs

GDP

profit

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Things that people desire based on personality, experiences, or information.

marketing mix

needs

competition

wants

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Specific group of consumers that an organization selects as the focus of it’s marketing plan.

marketing mix

demographics

geographics

target market

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Statistics that describe a population in terms of personal characteristics.

geographics

behavioristics

demographics

psychographics

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