brands vocabulary 2

brands vocabulary 2

University

10 Qs

quiz-placeholder

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brands vocabulary 2

brands vocabulary 2

Assessment

Quiz

English

University

Practice Problem

Hard

Created by

Yuliya Gorelova

Used 23+ times

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10 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

If the brand name is successful in the market, the company can use ........ to enhance its market share.

brand stretchig

brand awareness

brand loyalty

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

It's only the biggest ........... in this company's history.

product maturity

product launch

product lifecycle

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

In economics, ......... good or a hard good is a good that does not quickly wear out.

durable

realible

sophisticated

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Choosing between ...... clothes and ready-to-wear, celebrities prefer the luxurious products.

upmarket

trustworthy

fake

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

The ........ usually includes various parties involved in the goods delivery, such as transport copmanies, warehouse facilities etc.

top-of-the-range products

supply chain

market research

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

If the product has a ........, it could be easily differenciated from its competitors.

USP

product endorsement

slaes targets

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Brand is usually considered an intangible ..... of the company.

asset

target consumer

endorsement

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