Memory: encoding & storage

The process of getting information into memory is called_______

• priming
• chunking
• encoding
• storing

Sherry easily remembers the telephone reservation number for Holiday Inns by using the mnemonic 1-800-HOLIDAY. She is using a memory aid known as

• the peg-word system.
• implicit memory.
• the serial position effect
• chunking

Memories of emotional events are especially likely to be facilitated by activation of the: 

• amygdala.
• hypothalamus.
• sensory cortex.
• motor cortex.

According to the serial position effect, you will remember more: 

• items at the beginning and end of a list, than in the middle.
• nitems in the middle of a list, than at the beginning and end.
• vocabulary words if you process them visually.
• nvocabulary words if you process them acoustically.

We have all had the experience of the tip-of-the-tongue phenomenon.  We are asked to remember someone’s name.  We are certain that we know the name and feel as if we are just about to remember it, yet it remains elusive.  What type of forgetting might be at work here?

• encoding failure
• retroactive interference
• retrieval failure
• motivated forgetting

Which of the following memories happen with conscious awareness?

• Implicit Memories
• Episodic Memories
• Procedural Memories
• Repressive Memories

Exceptionally clear memories of emotionally significant events are called

• repressed memories.
• sensory memories
• mood-congruent memories
• flashbulb memories

Repeating someone's name several times shortly after being introduced to that person is an effective strategy for

• chunking
• priming
• automatic processing
• rehearsal

When you retrieve information with a retrieval cue this is called ______________ and without one is called ______________.

• recall; recognition

• recognition; recall

• implicit; explicit

• explicit; implicit

the retention of encoded information over time. 

• memory 
•  storage
• imagery 
• recall