Multistore Model

The psychologists who designed the Multistore Model of Memory were...

• Atkinson & Shiffrin (1968)

• Miller (1956)

• Murdock (1962)

Susie remembered the first KPOP concert she went to years ago. Her memories were stored in her...

• Short-Term Memory

• Long Term Memory

• Visual Memory

• Iconic Memory

The process of saving information into your memory is...

• Chunking

• Encoding

• Retrieving

• Priming

The capacity of our long-term memory

• changes with age

• is different by gender

• is essentially limitless

• is 7 (+/-2) units of information

______ involves keeping encoded information in our memory.

• Refill

• Amnesia

• Storage

• Retrieval

______ is the process of getting information out of memory storage.

• Rescue

• Rehearsal

• Priming

• Retrieval

The human capacity for storing long-term memories is

• around seven units of information

• enhanced through hypnosis

• essentially unlimited

• bigger in young children than in adults

The "magic number seven, plus or minus two” refers to the storage capacity of ________ memory

• retrieval

• short-term

• long-term

• sensory

The study which found the capacity of STM as the magic number 7 (+-2) was done by...

• Atkinson & Shiffrin (1968)

• Miller (1956)

• Murdock (1962)

The duration of our short term memory is approximately...

• limitless

• 1 minute

• 7 (+/-2) units

• 18 seconds