End of Course Block 1 DMM

End of Course Block 1 DMM

11th Grade

42 Qs

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End of Course Block 1 DMM

End of Course Block 1 DMM

Assessment

Quiz

Arts

11th Grade

Medium

CCSS
RL.11-12.6, RI.3.5, RL.4.1

+2

Standards-aligned

Created by

Lucinda Stukes

Used 3+ times

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42 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

20 sec • 1 pt

Societal use intended to persuade the audience to use or buy a product; examples include commercials, advertisements, and other marketing products

Commercial
Public Service Announcement
Educational
News

2.

MULTIPLE CHOICE QUESTION

20 sec • 1 pt

Sam is putting a voiceover in his presentation for the class. What element of digital media is Sam using?

Audio
Video
Graphics
Animation

3.

MULTIPLE CHOICE QUESTION

5 sec • 1 pt

___________is an umbrella term for all of your online marketing efforts

Email marketing
Digital marketing
Social marketing
Inbound marketing

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Customers spend twice as much time _______ than they did 12 years ago.

online
in line
shopping
browsing

5.

MULTIPLE CHOICE QUESTION

20 sec • 1 pt

Printed books, newspapers, and magazines are examples of what type of media?

Digital Media
News Media
Traditional Media
Social Media

6.

MULTIPLE CHOICE QUESTION

20 sec • 1 pt

A blogger who blogs about recipes most specifically fits into which type of media career?

Digital Media
News Media
Traditional Media
Social Media

7.

MULTIPLE CHOICE QUESTION

5 sec • 1 pt

A mark or design placed on a product to identify it is...

brand
brand position
brand loyalty
benefit

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