Unique Selling Proposition

What is the definition of Unique Selling Proposition

• A unique selling proposition is a part that changes an outcome from its competitor, such as the budget, the best quality or the first-ever product of its kind.

• A unique selling proposition is a part that doesn’t change an income from its competitor, such as the budget, the worst quality or the last product of its kind.

• A unique selling proposition is a part that changes nothing

Which has USP

• Lenhin Siomai Rice with Fried Rice or Binondo Express Siomai Rice with Plain Rice

• Colgate Toothbrush with soft Bristles Oral B with Soft Bristles

• Apple iPhone X with Gorilla Glass Samsung S9 with Gorilla Glass

Is USP Important

• True

• False

Is Two Products Having the Same Characteristics USP

• True

• False

Does a computer with more features better than another computer with lesser features uses USP?

• True

• False