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Marketing Mix 4Ps

Authored by Lucinda Stukes

Arts

11th Grade

CCSS covered

Used 25+ times

Marketing Mix 4Ps
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48 questions

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1.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

Media Image

Which of the following best describes a target market?

Close competitors of a business
The people who buy a business's products
Groups that do not buy a business's products
The individuals at whom a business's marketing strategies are aimed

2.

MULTIPLE CHOICE QUESTION

45 sec • 1 pt

A ____________is anything offered to a market by the business to satisfy needs, could include physical products or intangible services.

Price
Product
Place/Distribution
Promotion

3.

MULTIPLE CHOICE QUESTION

45 sec • 1 pt

The amount of money charged and/or the sum of values that consumers exchange for the benefits of having or using the product

Sell
Price
Product/Service Management
Promotion

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Differentiation, Positioning and Branding are all related to  

Place
Promotion
Price
Product

5.

MULTIPLE CHOICE QUESTION

10 sec • 1 pt

The 4 components of the Marketing Mix are Product, Price, People, and Place? False True

False
True

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which of the following is an aspect of branding?

Website Design
The company logo
The company's/product slogan
All of these

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

what is Price

The price is decided by an estimate of profit.

a squirrel

the amount of money you get with tax

the extra money in your bank

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