SEM - Chapter 11 Test

SEM - Chapter 11 Test

9th - 12th Grade

32 Qs

quiz-placeholder

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SEM - Chapter 11 Test

SEM - Chapter 11 Test

Assessment

Quiz

Business

9th - 12th Grade

Easy

Created by

Janna Kohler

Used 4+ times

FREE Resource

32 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Relationships among people:

Social network

Social media

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

A person, organization, or business that receives public recognition for giving money or donating products/services to another organization:

Sponsor

Endorser

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

A written, detailed description of how the 4 elements of promotion are to be carried out:

Promotional plan

Marketing plan

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

"Underwriting an event for the purpose of gaining positive association for a brand with the event, the participants, and/or the attendees"

Sponsorship

Promotional plan

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

These are often centered around a specific theme and held on a yearly basis:

Themed events

Sponsorships

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Plans where exhibits are set up, rents space to businesses, and ensures exhibitors have everything necessary for a successful set up:

Exhibit manager

Event coordinator

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

This person is responsible for concept development, marketing, project management, and post-event analysis:

Exhibit manager

Event coordinator

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