Persuasion

When attempting to persuade someone, you DO need to base your argument on facts

• True

• False

Logos appeals to...

• Logic

• Emotion

• Authority

Ethos appeals to...

• Logic

• Emotion

• Authority

Pathos appeals to...

• Logic

• Emotion

• Authority

True or false: A persuasive argument can be based on only emotion

• True

• False

Step 4 of Monroe's Motivated Sequence is...

• Establish the need

• Visualize the future

• Get the attention of the audience

• Action

Step 1 of Monroe's Motivated Sequence is...

• Get the attention of the audience

• Visualize the future

• Satisfy the need

• Action

Step 2 of Monroe's Motivated Sequence...

• Action

• Get the audiences attention

• Satisfy the need

• Establish the need

Step 3 of Monroe's Motivated Sequence...

• Satisfy the need

• Establish the need

• Action

• Get the audiences attention

Step 5 of Monroe's Motivated Sequence...

• Establish the need

• Satisfy the need

• Visualization

• Action