SWOT Site Analysis

A change in customer's likes and interests may be seen as a

• opportunity
• strength 

Internal things that may limit a company's ability to achieve it's goals would be known as a 

• strength
• weakness
• opportunity
• threat

You are conducting a SWOT analysis and find out that a new competitor is opening within 5 miles of your store. This would be considered a __________.

• Strength
• weakness
• opportunity
• threat

By identifying areas under the weaknesses section how does this help you develop.

• So that you can avoid them.

• So that you can pretend they don't exist and ignore them

• Use them to identify areas for development and focus on them.

• By allowing other people to see them and use them against you.

By focusing on your strengths you can use these to overcome your what?

• Threats

• Strengths

• Weaknesses

• Opportunities

By identifying your opportunities this will help you overcome potential what?

• Weaknesses

• Strengths

• Opportunities

• Threats

The information in the SWOT must be?

• Honest and Real

• Theoretical

• Unrealistic

• Based on future events

what best describes how to use the opportunities section of the SWOT?

• Pass this on to your manager to act upon?

• Use your strengths to help make them happen and use them to off set potential threats.

• Ignore them as they will sort themselves out.

• recognise them but do nothing has you are not yet ready to act upon them.

Elements in the environment that could cause trouble for the business are

• Strenhts
• Weaknesses
• Opportunities
• Threats

The THREAT section is mainly areas that:

• Can be easily removed and turned in to strengths

• Cannot be removed or ignored and will need planning to work with or around. Are a potential risk to your development.

• Nasty things that have been said to you

• Are areas that you threaten your safety