MA 3.01 - 3.02

MA 3.01 - 3.02

9th - 12th Grade

12 Qs

quiz-placeholder

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MA 3.01 - 3.02

MA 3.01 - 3.02

Assessment

Quiz

Life Skills

9th - 12th Grade

Medium

Created by

Eric Boston

Used 3+ times

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12 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which is an example of an ethical issue that a product or service manager might face?

Use of color on the label

Use of environmentally friendly

packaging

Use of packaging as a means of

promotion

Use of nutrition information on a

food label

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which is a way that a business can

extend the life cycle of an established product?

By promoting the product to current

users

By finding new uses for the product

By restricting distribution

By attracting consumers who are

innovators

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Why might profits sometimes decline for the company that first introduced the product during the growth stage of a product’s life cycle?

Because sales decline in the growth

stage

Because marketing strategies are

adjusted

Because competitors have entered

the market

Because production is more

efficient

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which activity is addressed in the product- or service-management function?

Setting discounts to clear products

from inventory

Determining where products will be

offered for sale

Focusing promotional activities on

a new product’s release

Eliminating products that are slow

sellers

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Why does a company need to know the

life-cycle stages of its products?

To prevent imitators from entering

the market

To find new uses for the product

To predict the length of the life cycle

To adapt its marketing strategies

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which technological tools help employees simultaneously access the same information about a business's products?

Memory card

Micro-portal

Intranet

Generator

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is a technologically advanced

method that allows businesses to produce products that are specialized for a

few customers?

Intermittent conversion

Automatic production

Computerized robotics

Mass customization

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