Chapter 7 and 8 SM

marketing methods that are considered spam and involve trying to outsmart the search engine.

• black hat marketing

• black witch marketing

• hat black marketing

• black marketing

There are over _____ hours of content watched each day on YouTube

• 2 million

• 2 billion

• 1 million

• 1 billion

It's predicted that by 2025, 50 percent of viewers under the age of 32 will not subscribe to paid TV services.

• True

• False

The following video categories are most popular among women EXCEPT

• weight loss/fitness

• skin and nail care

• cats

• makeup and cosmetics

The following video categories are most popular among men except

• sports

• virtual worlds

• man caves

• gaming

There are _____ hours of video uploaded per minute on YouTube

• 72+

• 50+

• 40+

• 60+

Google bought YouTube for _______.

• 1.5 billion dollars

• 1.65 billion dollars

• 1.4 billion dollars

• 2 billion dollars

The first YouTube video was of one of the founders riding an elephant.

• True

• False

The founders of YouTube worked at Paypal.

• True

• False

Snapchat content should be planned _____ weeks in advance

• 1

• 2

• 3

• 4