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Entrepreneurship, Chapter 6 Review

Authored by Latasha Taylor

9th - 12th Grade

Used 16+ times

Entrepreneurship, Chapter 6 Review
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16 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Market research data collected to explore some other than the one under study

market

data

secondary data

paper

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

A group of people or companies who has a demand for a product or service and are willing and able to buy it.

customer profile

target market

niche

market

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Making it difficult for outside firms to enter an industry or compete in that industry.

industry

descriptive research

barriers to entry

psychographics

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

process used to do market analysis

target market

market research

primary data

first data

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

A collection of businesses with a common line of products or services.

Industry

historical research

carrying capacity

capitalism

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Complete picture of venture's prospective customers

complexity

small business

market share

customer profile

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Research to determine which features and benefits of your goods or services your customers value

customer needs analysis

market segment

trade

consumer

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