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Public relations

Journalism

University

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Public relations
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5 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Public relations is about

Mutual beneficial relationship

Understanding other organisations

Environmental scanning

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Stakeholder relationship is about

keeping relationship with primary stakeholders at arms-length

management of communication

management of relationship with stakeholders

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

stages involved in events management

7 steps of PRISA

Marketing

Media

4.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

If you are analyzing the context of the issue you are considering for purposes of a public relations program, you are working at which stage of the planning process?

Implementation

Evaluation

Situational analysis

Program strategy

5.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

At which stage of the program planning process do you set program objectives?

Program strategy

Implementation

Evaluation

Situational analysis

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