R082 Digital Graphics LO2

What is a client brief?

• The scenario of what the person paying you to make. Specific details for you to include in the product.

• A case with files in it.

• Don't know

What do you need to consider when interpreting the clients requirements?

• What media product is needed, the purpose of that media product, who the target audience will be, possible content, timescales for when the product will be needed, any constraints and restrictions and details of any house style or branding.

• Nothing

• Make whatever I want aimed at who I want to

Who is the target audience?

• The people you are aiming the product at, the buyers/readers/viewers

• Anyone

• No one

What do we need to consider for the target audience? (Select 2)

• Their age

• Gender

• How much they earn

• What they like

How do we know what to add to our product for the target audience?

• Using the brief from the client it will state some details that you need to consider. Then knowing my own thoughts I can use age specific or gender specific elements to make it appropriate.

• You don't, just do what I want.

• Ask the teacher

If you were aiming a product at young children (3-5 years old) what would you suggest is appropriate for them on a poster? (Select all that apply)

• Use basic text, very little writing

• Use basic or primary colours

• Use well know characters from a movie or a book to help them identify what it is about.

• Make the text really small.

When you are given a brief how do you know if you have met it properly?

• Use a list of success criteria as a checklist, document the key points from the client brief and tick them off as they are completed.

• When it is completed then it's done.

What could I use to make a digital graphic?

• Photoshop or Fireworks

• A computer

• Paint

• Word

How could the Location or Ethnicity of the target audience impact on your designs?

• You may need to be mindful of certain words, colours and images, so you are not discriminating against anyone of an Ethinic origin. The location could impact because you would not advertise a small festival in rural Cornwall in Scotland for instance.

• It doesn't impact at all.

• I don't know