
SEM I 1.04 Quiz
Authored by Wilson Ramsey
Life Skills
10th - 12th Grade
Used 18+ times

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15 questions
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1.
MULTIPLE CHOICE QUESTION
1 min • 1 pt
Over the years, Wrigley Field has earned a reputation as one of the best places to watch a Major League Baseball game. What does this branding exemplify?
Awareness
Loyalty
Image Extension
Image
2.
MULTIPLE CHOICE QUESTION
1 min • 1 pt
What are most sports or event products classified as?
Pure Goods
A combination of goods and services
Pure Services
A combination of rented and owned-goods services
3.
MULTIPLE CHOICE QUESTION
1 min • 1 pt
A high school basketball team participated in the state championship game last year. It did not participate in the play-off games this year. This is an example of which sports or event product?
Perishable
Consistent
Inconsistant
Tangible
4.
MULTIPLE CHOICE QUESTION
1 min • 1 pt
Which of the following sport/event products is a sport event:
Yankee Stadium
Premiere of a Broadway play
ESPN The Magazine
Ocean kayaking in Alaska
5.
MULTIPLE CHOICE QUESTION
1 min • 1 pt
Which of the following are essential components of a sport event:
Sport media
Licensed merchandise
Athletes
Rented-goods services
6.
MULTIPLE CHOICE QUESTION
1 min • 1 pt
Which of the following sport/event products is a sporting good:
NASCAR hat
Sports Illustrated
Yoga class
Running shorts
7.
MULTIPLE CHOICE QUESTION
1 min • 1 pt
Dan and Kelly don’t have their own ice skates. When they go skating, they pay $3 each to use
skates that are owned by the rink. Which of the following sport/event products are Dan and
Kelly consuming:
Rented-goods service
Venue
Owned-goods service
Licensed merchandise
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