DMSM Ch. 6 and 7 Practice

DMSM Ch. 6 and 7 Practice

9th - 12th Grade

30 Qs

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Assessment

Quiz

9th - 12th Grade

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Created by

Christina Stevens

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30 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Delivering different content or advertisements to consumers based on their geographic locations is known as

Geo-Delivering

Geo-Marketing

Geo-Targeting

Geo-Tracking

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Promoted Tweets are _______ when a business is paying for their placement

labeled

delayed

hidden

disguised

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which age range has the largest percentage of Twitter users?

18-29

30-49

50-64

65+

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

More people over the age of 65 use Facebook than Twitter

True

False

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which is true about gender breakdown of Twitter users?

There is a greater percentage of males using Twitter than females

There is a greater percentage of males using Twitter than Facebook

There is a fairly even balance of male and female Twitter users

There is a much higher percentage of females using Twitter than males

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which country has the most Twitter users?

India

United States

United Kingdom

Japan

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

This ad campaign on Twitter promotes tweets with the goal of starting conversations around brand. Advertisers pay only for the initial engagement with each user.

Tweet Engagement Campaign

Awareness Campaign

Lead Generation Campaign

Conversion Campaign

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