PR stands for what?

• Profit Retention

• Public Relations

• Promotional Reliability

• Printed Report

Enterprises use promotion to communicate with ____

• suppliers.

• potential investors

• employees & shareholders

• current & potential customers

B2B is a market where in which____

• one business sells products to another company.

• one consumer sells products to another consumer.

• one supplier sells products to another debtor.

• one shareholder sells products to another stakeholder.

What is another term for sales?

• Money inflow

• Running costs

• Revenue

• Dividends

What is the formula for total costs?

• Revenue - fixed costs

• Fixed costs + variable costs

• Fixed costs - variable costs

• Revenue + turnover - variable costs

Which one of the following is not in the marketing mix (The 4 Ps)?

• Price

• Profit

• Product

• Place

• Promotion

The amount of money used to start up a business is also known as ___

• Start up revenue

• Raised finance

• Start up continent

• Start up capital

What does VAT stand for?

• Value Added Treatment

• Vindicated Additional Taxation

• Value Added Tax

• Valuable Additional Tax

The formula for revenue is ____

• Price per unit x number of sales - total costs

• Number of sales - price per unit + fixed costs

• Number of sales + price per unit x 100

• Number of sales x price per unit

What is a cost that has to be paid to keep a business trading?

• Jogging costs

• Depreciation

• Running costs

• Sprint costs