2nd Periodical Exam - MKT 008

This is the advertising medium that demands attention fro the traveling public, particularly advantageous for well-known brands.

• Outdoor advertising

• TV ads

• Facebook Ads

• None of the options

_____ are standardized outdoor signs which measures 12X25 feet illuminated or unilluminated.

• Banners

• Poster Panel

• Roving billboard

• Billboard

This is usually bought on a longer term of 3 to 5 years basis. Built in a steel beams, metal sheets, fiberglass materials, and tarpaulin sheets.

• Poster Panels

• Spectaculars

• Billboard

• Roving billboards

It is sometimes called portapanel

• Poster Panels

• Spectaculars

• Billboard

• Roving billboards

All transit advertising are displayed on all kinds of private or public vehicles.

• True

• False

In exterior transit advertising the option for exterior display "right side of the bus" is the __________.

• King Size

• Queen Size

• Busorama

• Traveling display

In exterior transit advertising the option for exterior display "left side of the bus" is the __________.

• King Size

• Queen Size

• Busorama

• Traveling display

In exterior transit advertising the option for exterior display "on top of the public utility vehicle" is the __________.

• King Size

• Queen Size

• Busorama

• Traveling display

In exterior transit advertising the option for exterior display "infront and back of the vehicle" is the __________.

• King Size

• Queen Size

• Busorama

• Traveling display

In exterior transit advertising the option for exterior display "infront of the vehicle" is the __________.

• King Size

• Queen Size

• Busorama

• Headlight