Quiz 3 - Communication Research Methods

A sample in which every element in the population has a known statistical likelihood of being selected is called:

• Non-probability

• Quota

• Probability sample

• Convenience sampling

These are all characteristics of a sponsor:

• They can personally introduce the researcher to the membership.

• They have a particular interest in the research.

• They are valuable members of a scene.

• All of the options.

• None of the options.

An example of snowball sampling method can be posting an online survey on a Facebook group and ask for members to send it to their acquaintances.

• True

• False

These are all common ethical issues that may arise while conducting an investigation, EXCEPT:

• Negotiating access

• Respect for privacy

• Respect for anonymity

• Instrumentalize vulnerable groups

Data that was previously gathered for any other purpose different from your research is known as:

• Primary sources

• In-depth interviews

• Ethnography and participant observation

• Secondary sources

These are all Gold's master roles, EXCEPT:

• Complete participant

• Participant-as-observer

• Peripheral member

• Complete observer.

A person with the authority to grant research access is known as:

• Sampling

• Gatekeeper

• Sponsor

• Friend

Data from primary sources can be collected through different recollection techniques, such as videos or photographs.

• True

• False

In this data recollection technique, the researcher collects data by participating in the daily life of those he or she is studying:

• Survey

• Mobile methods

• Maps and visualization exercises

• Participant observation

One of the advantages of conducting interviews is that it is a technique for fact production about a certain topic.

• True

• False