Advertising

When an advertisement is aimed at a certain group of people they are known as the ______________.

• Audience

• Target Audience

• Viewers

• Spectators

Tags

CCSS.RI.1.5

CCSS.RI.1.8

CCSS.RI.2.5

CCSS.RI.3.5

CCSS.RI.K.8

A short phrase used to sum up the message of the advertisement is called a ____________.

• Logo

• Buzzword

• Copy

• Slogan

Tags

CCSS.RI.1.5

CCSS.RI.1.8

CCSS.RI.2.5

CCSS.RI.2.8

CCSS.RI.3.5

A common technique used in advertising is ____________.

• Repetition

• Humour

• Imagery

• All of the above

Tags

CCSS.RI.1.5

CCSS.RI.2.8

CCSS.RI.3.5

CCSS.RI.K.5

CCSS.RI.K.8

All of the writing used in an advertisement, apart from the slogan, is called the ______________.

• Text

• Script

• Copy

• Graphic

The Nike tick is an example of a famous advertising ____________.

• Logo

• Slogan

• Image

• Graphic

Tags

CCSS.RI.1.5

CCSS.RI.1.8

CCSS.RI.2.8

CCSS.RI.K.5

CCSS.RI.K.8

"I'm lovin' it" is an example of a famous _____________.

• Logo

• Brand

• Company

• Slogan

Tags

CCSS.RI.11-12.5

CCSS.RI.9-10.5

When a famous person shows his/her support for a product or media campaign, it is called _____________.

• Endorsement

• Empowerment

• Encouragement

• Support

Tags

CCSS.L.4.6

CCSS.RI.3.4

CCSS.RI.4.4

CCSS.RI.5.4

CCSS.W.4.2D