BTEC - Recap quiz

BTEC - Recap quiz

9th - 10th Grade

30 Qs

quiz-placeholder

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BTEC - Recap quiz

BTEC - Recap quiz

Assessment

Quiz

Other, Business

9th - 10th Grade

Medium

Created by

Conor Sutton

Used 14+ times

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30 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

The wants and desires of buyers of a product =???

Market segment

Market research

Customer needs

Product range

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Occurs when no business is currently serving the needs of customers for a particular product =???

Crater in the market

Void in the market

Space in the market

Gap in the market

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

The idea/ impression/ image that customers have in their minds about the brand = ???

Brand image

Brand picture

Brand mirage

Brand point

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

A person who owns and runs their own business and takes risks = ???

Entrée

Entrepreneur

Enterprise

Ensuite

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

An advantage a business has that enable it to perform better than its rivals in the market and which is both distinctive and defensible = ???

Consistent advantage

Constant advantage

Complete advantage

Competitive advantage

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Right of ownership of an invention or process when it is registered with the government. = ???

Patent

Marketing

Innovation

Risk

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Total Revenue = ???

Price per unit / amount of units sold

Price per unit X amount of units sold

Price per unit + amount of units sold

Price per unit - amount of units sold

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