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Consumer Behaviour

Authored by MANISH KUMAR

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University

CCSS covered

Used 242+ times

Consumer Behaviour
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15 questions

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1.

MULTIPLE CHOICE QUESTION

20 sec • 1 pt

------------- is a branch which deals with the various stages a consumer goes through before purchasing products or services for his end use.

Consumer interest

Consumer attitude

Consumer behavior

Consumer perception

Tags

CCSS.RI.11-12.5

CCSS.RI.6.5

CCSS.RI.7.5

CCSS.RI.8.5

CCSS.RI.9-10.5

2.

MULTIPLE CHOICE QUESTION

20 sec • 1 pt

The Foremost stage of the consumer buying decision-making process as Proposed by John Dewey

Need Recognition

Information Search

Evaluating Alternatives

Purchase Decision

3.

MULTIPLE CHOICE QUESTION

20 sec • 1 pt

ACCORDING TO McKINSEY,AMID THIS COVID-19 CRISIS,CONSUMERS TEND TO FOCUS MORE ON:

LUXARY ITEMS

BASIC NEEDS

REAL ESTATE

PHYSICAL SHOPPING

4.

MULTIPLE CHOICE QUESTION

20 sec • 1 pt

THE OUTBREAK OF THE CORONAVIRUS HAS:

UNPENDED LIFE AND BUSINESS IN UNIMAGINABLE WAYS

ONLY NEGATIVE EFFECT ON CONSUMER BEHAVIOR

ONLY POSITIVE EFFECT ON CONSUMER BEHAVIOR

NO EFFECT ON CONSUMER BEHAVIOR

Tags

CCSS.RI.8.1

CCSS.RI.8.8

CCSS.RL.11-12.1

CCSS.RL.8.1

CCSS.RL.9-10.1

5.

MULTIPLE CHOICE QUESTION

20 sec • 1 pt

COVID-19 is a health and economic crisis that has a sustainable impact on:

consumer attitudes

consumer preference

consumer buying decision

All of these

6.

MULTIPLE CHOICE QUESTION

20 sec • 1 pt

In certain dynamic industries such as fashion, food and personal care, the dominant influencing factor pertaining to buying behavior can be:

Personal View

Opinion

Reference Group

All of these

7.

MULTIPLE CHOICE QUESTION

20 sec • 1 pt

Consumer behaviour includes ______.

a field of study that focuses on consumer activities

search for information and actual purchase

an understanding of consumer thoughts, feelings and actions

All of these

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