Creative iMedia: Strengths, Weaknesses and Improvements

What does SWI stand for?

• Strengths, Weaknesses and Instructions

• Strengths, Weaknesses & Improvements

• Strengths, Weaknesses & Ideas

When assessing the SWI for a pre production document what is the minimum number of each Strengths, Weaknesses and Impovements you should include?

• None

• 0-1

• 1-2

• 3-4

When carrying out an SWI on a pre production document I should compare the document back to the brief and client Requirements - does it do what was asked for?

• True

• False

When carrying out an SWI on a pre production document I need to consider if the content of the document is suitable for what the client needs the final media product to do.

• True

• False

When carrying out an SWI on a pre production document I do not need to think about the style and whether it is clear for the user of the document.

• True

• False

When carrying out an SWI on a pre production document I do not need to use technics language.

• True

• False

When carrying out an SWI on a pre production document I need to think about who the document is for.

• True

• False

When carrying out an SWI on a pre production document I may need to think about for example the use of colour, content, layout, calriety of story flow. whether everything is covered or if there are any significant gaps.

• True

• False

When carrying out an SWI on a pre production document I may need to think about if I could make the media product based on the content shown in the document. If not what else is needed?

• True

• False

When carrying out an SWI on a pre production document I do not need to understand what it is supposed to be showing.

• True

• False