Data Collection

Data collection is the process of...

• gathering and measuring information on variables of interest

• gathering and measuring books on variables of interest

• gathering and measuring newspapers on variables of interest

• gathering and measuring diaries on variables of interest

The data collection methods are:

• Qualitative and Research

• Quantitative and Research

• Qualitative and Quantitative

• Quantitative and Sources

The Quantitative Data Collection Methods are not often based on mathematical calculations

• True

• False

Qualitative Data is often seen as more subjective

• True

• False

Closed-ended surveys and online quizzes are based on...

• open questions

• closed questions

• funnel questions

• leading questions

Closed-ended surveys and online quizzes are based on questions that give respondents predefined answer options to opt for.

• True

• False

Choose 2 types of Qualitative Data Collection Methods

• Open-ended Surveys

• Closed-ended Surveys

• Focus group

• On line quizzes

Open-ended surveys allow the respondents much more freedom and flexibility when providing their answers.

• True

• False

One-on-one interwiew is also known as

• One-on-two interview

• One-on-four interview

• Face-to-face interview

• Face-to-phenomenon interview

A focus group should have 3-10 people, plus a moderator.

• True

• False