L4 Year 9 Project Plenary

Which one is the correct spelling?

• Entrepraneur

• Entrepreneur

• Entreprenuer

• Entrepreneure

What does "Entrepreneur" mean?

• A business that has been started recently

• Any employee that has been with a business since it was started

• Only a person that has created a large and successful business

• A person who takes a risk to set up and run their business

Quick Poll....Why do YOU think, this man might have originally wanted to started his business?

• Wealth

• Fame

• Leadership

• Make the world a better place

• To be his own boss

If a product is "Tangible" is it....

• A Good (e.g. a wooden desk)

• A Service (e.g. legal advice from a lawyer)

Why would a business carry out Market Research?

• Identify gaps in the market or opportunities

• To help inform business decisions and reduce risk when making them

• To make the business owners feel good about their business

• To prove that their product is better than their competitors

Provide ONE method of Market Research that a business might use to collect data for them to use.

Market ______________ is when a business breaks the market into smaller groups with similar needs

True or False - a market can be segmented by "Age"

• True

• False

Other than "Age", type another category that a business might use to help further segment their market

What "D" is a word that can relate to a group or groups within the population e.g. male/female, single, couple, family, race, religion etc...

• Democratic

• Demographic

• Demodulate

• Demonstrate