SEM Chapter 1: What is Sports & Entertainment Marketing

SEM Chapter 1: What is Sports & Entertainment Marketing

10th - 12th Grade

10 Qs

quiz-placeholder

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SEM Chapter 1: What is Sports & Entertainment Marketing

SEM Chapter 1: What is Sports & Entertainment Marketing

Assessment

Quiz

Life Skills

10th - 12th Grade

Practice Problem

Medium

Created by

M. Peña

Used 40+ times

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10 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

​Ways to make customers aware of products and encourage them to buy is known as promotion.

True

False

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

The number of viewers a program attracts is called __________________.

TV program

commercial

ratings

audience

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

The Marketing Mix is also known as the 4P's.

True

False

4.

MULTIPLE SELECT QUESTION

20 sec • 1 pt

The 4P's include

porduct

price

place

promotion

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Amount of money individuals have available to spend after paying for the necessities of life and other fixed expenses

profit

discretionary income

wages

paycheck

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

The amount that customers pay for products is price.

True

False

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

All of the following factors are important to the success of sports marketing except

new opportunities

​timing

​celebrities

​gross impressions

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