
Marketing Midterm
Authored by Amy Gee
Other
9th - 12th Grade
CCSS covered
Used 27+ times

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35 questions
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1.
MULTIPLE CHOICE QUESTION
1 min • 1 pt
What are the four basic p's of the marketing mix?
Price, Position, Place, Promotion
Population, Price, Product, Promotion
Price, Product, Place, Promotion
People, Production, Place, Promotion
2.
MULTIPLE CHOICE QUESTION
1 min • 1 pt
Using factors such as age, gender, and race is using what type of market segmentation?
Geographics
Demographics
Psychographics
Behavorial
3.
MULTIPLE CHOICE QUESTION
1 min • 1 pt
Developing, promoting, and distributing products to satisfy the wants and needs of a customer
4.
MULTIPLE CHOICE QUESTION
1 min • 1 pt
Tangible products that we use to satisfy our wants and needs
5.
MULTIPLE CHOICE QUESTION
1 min • 1 pt
Intangible items that have monetary value and satisfy needs and wants
6.
MULTIPLE CHOICE QUESTION
1 min • 1 pt
How/where a product will be distributed
7.
MULTIPLE CHOICE QUESTION
1 min • 1 pt
THE 4 P's - product, place, promotion, price
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