Marketing Midterm

Marketing Midterm

9th - 12th Grade

35 Qs

quiz-placeholder

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Marketing Midterm

Marketing Midterm

Assessment

Quiz

Other

9th - 12th Grade

Easy

CCSS
RI.9-10.4, RI.11-12.5, RI.11-12.4

+3

Standards-aligned

Created by

Amy Gee

Used 27+ times

FREE Resource

35 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

What are the four basic p's of the marketing mix?

Price, Position, Place, Promotion

Population, Price, Product, Promotion

Price, Product, Place, Promotion

People, Production, Place, Promotion

2.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

Using factors such as age, gender, and race is using what type of market segmentation?

Geographics

Demographics

Psychographics

Behavorial

3.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

Developing, promoting, and distributing products to satisfy the wants and needs of a customer
Goods
Services
Marketing
Tangible

4.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

Tangible products that we use to satisfy our wants and needs
Goods
Services
Marketing
Tangible

5.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

Intangible items that have monetary value and satisfy needs and wants
Goods
Services
Marketing
Tangible

6.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

How/where a product will be distributed
Price
Place
Promotion
Product

7.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

THE 4 P's - product, place, promotion, price
price
selling
target market
Marketing mix

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