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13 Qs

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Assessment

Quiz

Other, Professional Development, Business

University

Medium

CCSS
RL.9-10.7, RL.11-12.7, RI.6.8

+13

Standards-aligned

Created by

Zipho Khanyile

Used 2+ times

FREE Resource

13 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Who is the target audience?

a group of people who are most likely to want the product being advertised

a group of people who are responsible for producing something

a group of people who are in charge of the company advertising

Tags

CCSS.RI.11-12.5

CCSS.RI.11-12.8

CCSS.RI. 9-10.8

CCSS.RI.9-10.5

CCSS.RI.8.5

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Media Image

Who is the target audience of this advertisement?

People who are interested in sea voyage

people who are interested in ships

people who has an interest in cars

Tags

CCSS.RL.9-10.7

CCSS.RL.11-12.7

CCSS.RI.11-12.7

CCSS.RI.9-10.7

CCSS.RI.8.7

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Media Image

Who could be the target audience of this advertisement?

people who likes meat

people who like eating chocolate

people who likes vegetarian food

Tags

CCSS.RL.11-12.7

CCSS.RI.11-12.7

CCSS.RI.9-10.7

CCSS.RL.9-10.7

CCSS.RI.8.7

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Uses strong feelings rather than facts and evidence to persuade.

Emotional appeal

Logical appeal

Fear

Biased

Tags

CCSS.RI.6.8

CCSS.RI.6.5

CCSS.RI.7.5

CCSS.RI.7.8

CCSS.RI.5.5

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Unfair judgement of people based on looks, belief, or ethnic background.

Biased

Stereotype

Hyperbole

Claim

Tags

CCSS.RI.6.8

CCSS.RI.6.5

CCSS.RI.7.8

CCSS.RI.5.8

CCSS.RI.5.5

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which tool involves a person directly talking to someone, face-to-face/ in person?

Advertising

Personal Selling

Direct marketing

Social Media

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which tool is targeted used to spread goodwill and build a relationship with the public?

PR and Publicity

Sales promotion

Direct marketing

Advertising

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