Media Industry

What does PEGI stand for?

• Pan European Game Information

• Pot European Game Information

• Pan European Game Intelligence

• Pan European Game Identification

Who came up with Uses and Gratifications theory?

• Stuart Hall

• Will Wright

• Blumler and Katz

• bell hooks

What is the term used to describe a sound which has no on-screen source?

• Diegetic Sound

• Non-Diegetic Sound

• Deigetic Sound

• Non-Deigetic Sound

Match the definition to the word -

SYNERGY

• A company within a conglomerate that has many smaller companies (subsidiaries) working underneath them

• A format of exhibiting a media text by the constant delivery of a digital media product by the audience (user) and from the provider

• The process of promoting and advertising a product to a desired target audience agreed by the production company and distributor

• The process where two companies work together for a positive outcome, usually profit based and for the benefit of the audience: Luther

Match the definition to the word -

MARKETING

• A company within a conglomerate that has many smaller companies (subsidiaries) working underneath them

• A format of exhibiting a media text by the constant delivery of a digital media product by the audience (user) and from the provider

• The process of promoting and advertising a product to a desired target audience agreed by the production company and distributor

• The process where two companies work together for a positive outcome, usually profit based and for the benefit of the audience: Luther

What is the standard length of a TV Drama in the UK?

• 22 Episodes

• 6-9 Episodes

• 12 Episodes

• 4-8 Episodes

Thames Television had what relationship to ITV between 1968 and 1992?

• Franchise

• Writing

• A spin off

• Exhibition

Which of these is NOT a newspaper convention?

• Masthead

• Columns

• Jumplines

• Billing block

NOT 'Hard' news

• Politics

• Sport

• Education

• International news

NOT 'Soft' news

• Sport

• Celebrity

• Business

• Arts