Consumerism, Advertisement, and Women in 1920s America

Which of the following is NOT a reason for the increase in advertising and consumerism in the 1920s?

• Economic boom

• Radio and radio advertising

• The civil rights movement

• Cultural shifts away from conservative styles, especially regarding women

Which of the following is NOT part of the "Flapper" look?

• Short hair

• Hoop skirts

• Gaudy jewelry

• Short, shapeless dresses

Which demographic was advertising largely targeted toward?

• Upper-class white men

• Middle class white women

• Upper class white women

• Middle class women of color

Women in the (a)   were more likely to participate in consumerism.

Which of the following are persuasive topics advertisers often used to target women in the 1920s?

• Race

• Fear of aging

• Hygiene

• Being appealing to men

• Appearing intelligent