Quiz 1.4 in SPJ 9

Which refers to an on-air presentation by a disc jockey?

• air break

• air personality

• AQH

• bit

Which refers to a disc jockey who works on the air at a radio station?

• air break

• air personality

• AQH

• bit

Which is referred to as a piece of entertainment on a radio show typically scripted or highly planned?

• air break

• air personality

• AQH

• bit

Which refers to the consistent way a radio station presents itself on the air?

• branding

• bumper music

• call letters

• clock

Which refers to the music that is used to bring audiences in and out of stop sets during talk shows or in and out of air breaks?

• branding

• bumper music

• call letters

• clock

Which refers to the designation of three to four letters to identify a station?

• branding

• bumper music

• call letters

• clock

Which refers to the designation of three to four letters to identify a station?

• branding

• bumper music

• call letters

• clock

In radio terms, which of these refers to the device on which programming occurs in an hour of broadcasting?

• branding

• bumper music

• call letters

• clock

Which of these refers to a song or piece that comes to an abrupt end?

• cold end

• crossfade

• cue

• daypart

Which of these refers to a smooth transition between elements?

• cold end

• crossfade

• cue

• daypart