Media studies 9D

What are the connotations of the woman's rolled up sleeve?

• She is feeling warm

• She is hard at work

• She doesn't like long sleeves

• She is enjoying her work

What does her facial expression (smiling and whistling) connote?

• She enjoys whistling

• She is amazed by the product

• She is enjoying her work

• She's a professional singer

When was the OMO advert created?

• 1930s

• 1940s

• 1950s

• 1960s

What does the OMO advert demonstrate about gender roles during the 1950s?

What is the effect of the slogan "OMO makes whites bright!"?

Who is the target demographic (audience) for the OMO advert?

• Children

• Men

• Women

• Teachers

What does this OMO advert demonstrate about gender roles in the 1950s? Explain in detail!